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Issue Date: January 2010 2/9/2010
 
Ads on the Go


Vdopia mobile ad product aims to deliver bang for buck


PALO ALTO, Calif. — On the consumer end, nobody doubts the pervasiveness of the Internet and online video usage, but from the business perspective the question still remains — how do companies ensure they can make money from it? Vdopia believes it has the answer.

The Palo Alto-based company, which was founded in 2006, has developed an online and mobile advertising platform that can help companies make money from the continued explosion of Internet usage and the increasing amount of content desired through mobile devices.

Like its radio and television predecessors before them, the companies providing online content today want to get consumers the best videos and services possible through the Internet and subsequently over mobile devices, but they need the confidence of advertisers to make the efforts economically worthwhile. While radio and TV figured out how to give advertisers the confidence that their ads were reaching the target audience, online content publishers are still perfecting this process.

(Click on headline for complete article)

 
 

 

SEC, FBI chase Canopy looking for answers
 

Co-founder Kashyap remains amidst probes, allegations

CHICAGO — This summer Vikram Kashyap was sitting pretty. Canopy Financial Inc., the health-financial services company he co-founded, was on the heels of raising $75 million, it had grown to over 120 employees and the awards were starting to roll in. Now, Canopy Financial faces Securities and Exchange Commission fraud charges, a Federal Bureau of Investigation probe and reports that the company falsified financial statements to lure in investors.

 
Research vet finds home in insurance business
 
After years at Bell Labs, Singh launches Maya Assurance

LONG ISLAND CITY, N.Y. — Ram R.P. Singh did not take the typical route to the insurance business — he spent 15 years in research at legendary Bell Labs — but his passion for the industry has blossomed quickly, as has a dedication for serving the South Asian community.
 
Report highlights Bay Area Indian ties
 

From tech startups to U.S.-India deals connection runs deep

SAN FRANCISCO — A new report by the Bay Area Council Economic Institute, "Global Reach," documents the connections between the economy of the San Francisco Bay Area and India-Americans, as well as India.

 
Aiming for the Clouds
 

Fit In Clouds offers high-heeled swap with slip-on shoe line

WALTHAM, Mass. — Amrita Dhamoon, chief executive officer of Fit In Clouds, a home-based business in Waltham, says being fashion-conscious doesn't have to mean suffering from the pain associated with many of the trendiest styles.

 
Tejpaul Bhatia: Media Mastermind
 


MediaMerx founder leaves ESPN for online video venture

NEW YORK — MediaMerx Chief Executive Officer Tejpaul Bhatia was lucky enough in his professional career to have a dream job that he could see himself being in for years at sports media giant ESPN — but then he left it.

 
Agnity inks deal with Fonet
 

SILICON VALLEY, Calif. — Agnity Inc., a provider of products to Internet service providers, has signed a deal with Fonet Global, a provider of Internet telephony services, to help the company launch a new line of long distances services.

 
Closure Systems to open India plant
 

Bangalore facility will be second for India market

INDIANAPOLIS — In a move targeted at meeting the increasing demand for beverage bottle caps in India, Closure Systems International has gone public with plans to open a plastic closure plant near Bangalore in southern India.

 
Pitney Bowes to bank on Kilburn in India
 

STAMFORD, Conn. — Pitney Bowes Inc. has appointed Kilburn Office Automation as its official distribution partner in India, supplementing the efforts of its direct sales company, Pitney Bowes India.

 
Fighting H1N1
 

Novavax encouraged by results for vaccine testing

ROCKVILLE, Md. — Novavax Inc. has reported strong results from the first stage of a two-stage study evaluating the safety and effectiveness of the company's 2009 H1N1 virus-like particle, pandemic influenza vaccine.

 
Ritz-Carlton Boston Common courts Indian weddings
 

Strategy one of several in quest to draw business

BOSTON — The hotel industry worldwide is slumping due to the stress of recession, resulting in some fundamental shifts in the way it does business.

 
Agadi steps down as head of Church's Chicken
 

ATLANTA — Harsha Agadi has stepped down as chief executive officer of Church's Chicken after five years at the helm of the franchise chain. He will remain as an active member of the company's board of directors.

 
2009 Year in Review
 

For those who might argue that the venture capital industry is looking dire, Promod Haque and Norwest Venture Partners had a sharp response last November. The Silicon Valley firm and its investment guru leader raised a new $1.2 billion fund.

 
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